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Rumbleo

AI data analyst

An AI analyst that works with your business rules

Rumbleo answers questions over internal data in natural language, compares results, and keeps investigating in the same conversation. The data team retains definitions and control

Gross margin formula: net revenue minus product cost, divided by net revenue. With revenue of 100,000 euros and cost of 70,000 euros, margin is 30%.
Example using fictional data. Keep the same formula when comparing channels or periods.

Questions, clarifications, and follow-ups in one conversation

Metrics and definitions shared across the company

Read-only access with permissions respected in every answer

Revenue is flat, profit is down: investigating margin with AI

A worked example of investigating a margin decline, comparing channels and checking missing evidence before attributing a cause.

RumbleoExample using fictional data

Revenue is flat. Why has our margin fallen?

Revenue is unchanged at €100,000. Gross margin fell from 35% to 30%. The decline is concentrated in the online store.

Revenue and gross margin by channel
ChannelRevenuePreviousCurrent
Online store€50,00040%32%
Stores€50,00030%28%
Total€100,00035%30%

Gross margin = (net revenue − product cost) / net revenue. Like-for-like comparison periods.

Question 1 of 3: Revenue is flat. Why has our margin fallen?

The work it expands

The agent handles exploratory and recurring questions that often sit between a dashboard and a request to the data team

  • Compare periods and segments
  • Investigate changes and possible causes
  • Prepare a readout for a decision

What it needs

A reliable answer starts with shared definitions and a data connection prepared by the organization

  • Documented metrics and dimensions
  • Data the user is already allowed to query
  • Enough context or a clarification from the user

What stays controlled

The agent can investigate without changing permissions or taking control of the database

  • Identity and permissions
  • Volume and time limits
  • Usage monitoring and records

Questions suited to an AI data analyst

It is especially useful when a question needs comparison, follow-up, and an explanation beyond one number

Finance

“Why did margin fall versus last month?”

Break down the variance by business unit, category, or component and validate hypotheses in sequence

Operations

“Where is the increase in incidents concentrated?”

Compare sites, suppliers, products, or periods through the dimensions available in the model

Growth

“Which cohorts explain the retention change?”

Explore acquisition, behavior, and change over time without requesting a new view for every cut

Frequently asked questions

Does an AI data analyst replace the data team?

No. It reduces repetitive questions and expands access to analysis while the data team continues to define metrics and protect their quality

Can it invent a metric?

It should not. Rumbleo works with company-approved definitions and asks for context when a question has more than one valid interpretation

Do users need to know SQL?

No. People ask in natural language and receive the analysis without writing or reviewing technical queries

A demo built around a decision

Test a real analytical use case

Bring a question that currently waits for the data team and we will explore how to answer it with your metrics and ways of working

We will start with a real question from your team

Talk to the Rumbleo team

Tell us what you want to analyze

We will reply with a demo tailored to your teams, data, and priority decisions

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